For our sponsored coverage of the Raleigh 4th of July Fireworks for 2025, we had a challenge. With a new venue and very limited on-site presence, we needed to get creative in promoting our coverage sponsor.
We designed and built a custom virtual studio complete with video screens and particle effects for ground sparks. Everything was rendered with Unreal Engine’s path tracing render, creating an incredibly realistic shot in a very tight timeframe.
The client was thrilled, the show looked great, and we were able to integrate their brand while maintaining the energy of the show without using any real vehicles or locations.